7 Ways to Grow Your Small Business With Instagram


Undoubtedly, Instagram has become one of the social networks with the greatest potential to offer to all types of companies today. Instagram offers the possibility to connect with customers in a way far beyond the purely commercial. Using this as part of a company’s marketing strategy reinforces engagement with the audience and favors the introduction of new products, building an ideal scenario for any business. For this, we are going to provide you with the keys to create a community of faithful followers on Instagram:

1. Promote your profile.

Who will know that you are part of Instagram if you don’t tell anyone? The first thing is to announce your account on your website, blog or any other medium that you have.

2. Adapt the content to your audience.

Concentrate on sharing interesting content that is designed for your ideal client.

3. Use hashtags!

This one is really important. Hashtags are used a lot to find the exact content you are looking for, so put all the necessary ones.

4. Make contests.

One of the best ways to interact with your followers. Invite them to post their own photos mentioning the name of your company profile. You can reward the winner with products of your brand. The result will directly impact on the satisfaction of your customers and the degree of commitment acquired.

5. Interact with your followers.

You have to let your followers know that you care about them. They love it when you pay attention to them, so make sure you answer the comments or leave them likes in their profiles.

6. Be Consistent.

Just like with any other thing, consistency is the key. Post whenever you can to maintain regularity so you stay in front of your audience.

7. Use strong calls to action (in your bio, images, and comments). You can get people to do or go where you want with the help of CTAs. You can make use of the bio section to tell them to visit your sale page, for example.

And that’s all!

Do you have doubts or are you worried that your business is not having the growth you expected? Don’t worry! At Glöd we are experts in this subject and we know what is best for your business; you just have to contact us and we will solve your problems.

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